Human Resources of Immigrants from Europe and the USA: Regional Practices
On April 6, Conference Human Resources of Immigrants from Europe and the USA: Regional Practices took place at the Russian State Duma, Moscow.

Participants:
  • Dmitry Kuznetsov, State Duma deputy,
  • Alla Shelyapina, columnist, host of Russkiy Mir radio broadcast about compatriots,
  • Natalia Burlinova, President of Creative Diplomacy,
  • Representatives of Rossotrudnichestvo and Russian regions,
  • Russian and foreign experts on relations with compatriots.

Working language: Russian

Below is the translation of Natalia Burlinova's speech at the Conference:
We are talking about two processes here, two different programs. One is about Russian compatriots abroad, and the other is about foreigners whom we would like to receive in Russia. Previous speaker Dmitry Chernenko was very informative and told us about the systematic approach to the problem. Besides the two programs, we need media support of our plans and intensions. We need an information campaign in the international media space to welcome people to Russia.

Public diplomacy can help here. It has positive experience in promoting Russian education abroad. For example, the Export of Education program is being promoted on many international platforms, everyone knows about it, and statistically more and more people come to study in Russia. Of course, the COVID 19 pandemic, and then the current military conflict have worsened the situation, but the trend is positive nonetheless.

If we are interested in attracting qualified specialists from the USA, Latin America, Africa and other regions, we need a media campaign, we need information support. This could be done through our embassies abroad, through any Russian organizations abroad.

In 2022, RIAC and Creative Diplomacy published Report "Practicing Public Diplomacy in the Regions of the Russian Federation (2017 – 2021)" (https://t.me/picreadi_eng/218) based on our research. The results allowed us to make a few remarkable discoveries. We have rated Russia's regions by several aspects of public diplomacy, the interaction with compatriots being one of them. We have uncovered problems of coordination of efforts and aims between the center and the regions, the center's concern about the regions' international activities. But there is a trend of positive development. There is a new body, the Council of Regions, in the Russian Ministry of Foreign Affairs, where regions can represent their initiatives.

Another thing I'd like to draw your attention to is the role of NGOs in public diplomacy. In the West, whether we like it or not, NGOs and civil initiatives are well-developed. They interact with people, assist them, provide media support, while the central government's job is to lift barriers where it is necessary. They are very efficient.

Setting-up a headquarters here is a good thing, but coordination and political will are another, and perhaps more important thing – and it now leaves much to be desired.